SWING ARM WALL LAMPS
Swing arms are a great alternative to traditional table lamps, as they can position light more effectively, and simultaneously save space. Swing arms have always been a productive category for Kenroy Home, so adding more SKUs for 2021 was a no-brainer. For this project we mainly focused on expanding existing light families to save tooling cost, and to ensure their overall success.
DESIGNS
TABLE TOP FOUNTAINS
Tabletop fountains were developed in the summer of 2020 to expand the category within the Kenroy Home line. The market was heavily saturated with resin designs that took the form of rocks, bamboo, and other natural elements. Understanding what sold well, and implementing trend research ensured competitive designs. This project was especially challenging due to pump and plumbing fitment.